Laura Sanderson's profile

The FES Group Brand Development

The background
The FES Group came to Wrapped agency for a brand reposition. Their brand already existed and had a degree of brand awareness around it so their main logo wasn't to change. With a suite of products and services that they had been treating as separate companies were now all coming under one roof. This meant we needed to design a range of sub brands, changing their positioning with a new, clear strap line and redesign their website and push the boundaries of their existing brand to work as an umbrella to the newly created sub brands for Residential, Commercial, Acoustics and Ecology. 

We created a suite of logos, strap lines, infographics, print, case studies, website and a range of internal comms documents. 

Note: The main 'FES Group' and circle logo was created by a previous agency (unknown so can't credit) 
The FES Group Brand Development
Published:

The FES Group Brand Development

The FES Group came to Wrapped agency for a brand reposition. Their brand already existed and had a degree of brand awareness around it so their m Read More

Published: