The brief
To illustrate the Q1 Cover for GCR magazine - the brief was to reflect the main story of the issue which was looking at how ride-sharing competition enforcers - Lyft and Uber - are handling the new ways for workers to unite.
The answer
The AD really wanted to see a composition where the 2 competitors were fist bumping as a sign of solidarity. I was trying to make the composition work, whilst making sure to include some form of landscape to break up the cars. I was also conscious of the red in the GCR logo and chose the colour palette of the piece to complement the logo.
