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Wellington Chocolate Walking Tour



Wellington Chocolate Walking Tour
Creation of the visual identity: logotype, flyer, and illustrations

A tour created by the founder of the New Zealand Chocolate Festival for people who want to discover the city by the delicious and unique way of chocolate. The well known wind of Wellington inspired the logo, the letters are floating like a flag and the curves evoke the delicacy of chocolate. Bold combination of colors and dynamic illustrations were created to reflect the vibrant energy of the city. Iconic elements like the chocolate fish, the rain and the fountain of Cuba street are represented in a playful way to celebrate the decadence of chocolate. A river of chocolate guides the eyes through the illustration discovering each letter of the word “Wellington” the same as people will be guided in the city by chocolate love during the tour.



Wellington Chocolate Walking Tour
Published:

Wellington Chocolate Walking Tour

Published: