Researching visual language in new motion design in logo
I worked with my customer in this way: I was looking for the basic philosophy of the theater, its origins, and motives.
Creating moodboard
After researching, I decided to use various ornaments from the era of polytheism. Also added some hidden symbol that is converted into a meander. Having found a similar name, I found it was in tune with the name of the customer’s theater (TEO - Vietnamese dance theater). Having entered the Google translator in Google, I learned how to pronounce it from the Vietnamese TEO. Using this information, I created my own version of the motion design for the customer’s logo.
The customer added his edits and we made it more minimalistic and understandable for customers. The rest of the designs that were created were converted to other objects of the animated design.
