THE WANG Prime Steak
High-rate steakhouse “The WANG Prime Steak” was debuted in 2019 by Wowprime Group, it’s first restaurant located at National Trade Center Building, Taichung. Based on Wowprime Group’s 30 years heritage in catering services, The WANG elevated the luxury dining experience with steward service, dry aged steak from US prime rate beef, and wine pairing by sommeliers, presenting the cuisine feast ever made.
Wowprime Group is famous for its dish “Wanpin Steak”, the symbol uses the iconic letter “W” and puts cattle horn on tip for the finishing touch, to recall the image to the public. The logotype is developed from the font “Futura”, making the visual impression more modern and suave. For the color scheme, the creative team chooses black, white and matte gold, to make the elegant and luxury appearance.
Lavish design, attentive service, quality material and extraordinary skill, expensed a new level of dining experience, “The WANG” is ready to succeed the legacy of Wowprime Group.
Wowprime Group is famous for its dish “Wanpin Steak”, the symbol uses the iconic letter “W” and puts cattle horn on tip for the finishing touch, to recall the image to the public. The logotype is developed from the font “Futura”, making the visual impression more modern and suave. For the color scheme, the creative team chooses black, white and matte gold, to make the elegant and luxury appearance.
Lavish design, attentive service, quality material and extraordinary skill, expensed a new level of dining experience, “The WANG” is ready to succeed the legacy of Wowprime Group.
Type: Branding
Year: 2019
Year: 2019
Design Agency: 不毛 nomo®creative
Creative Direction: Chi Tai Lin
Art Direction: Yu Chien Lin
Graphic Design: Chi Tai Lin / Yu Chien Lin / Wun Siang Huang
Project Manager: Yu Chien Lin
Project Photography: Wun Siang Huang
Client: Wowprime Corp
Copyright © 2020 nomo®creative. All rights reserved.
