Energy Saving
This campaign seeks to normalize electricity consumption rates of our country, which until now is one of the largest energy consumers in the world, encouraging all Venezuelans to become aware and begin to take steps to help not only to improve service but to fulfill the 5th Plan target left the Homeland Supreme Commander, contribute to the preservation of life on the planet and the salvation of the human species.
Advertising agency: Concept McCann, Caracas, Venezuela
Creative VP: Alejandro Esteves
Creative Director: José Gabriel Nuñez, Luisao Dos Santos
Art Director: Luisao Dos Santos
Copywriter: José Gabriel Nuñez
Creative VP: Alejandro Esteves
Creative Director: José Gabriel Nuñez, Luisao Dos Santos
Art Director: Luisao Dos Santos
Copywriter: José Gabriel Nuñez
