Monica Hidalgo Charman's profile

2020 Friends Forever greeting card collection

This collection was done for UK Greeting's YCN brief. The aim of this brief was to develop a collection of designs for Greeting cards, notebooks, giftbags, ect. 

The collection I have developed below is designed to be sent by friends for when one friend is moving away as a reminder of their friendship during what can be a stressful and lonely time. The collection should encourage friends to stay in touch and have a more positive outlook of the move.
For the greeting cards I wanted them to be able to double as a photo frame to be used as a reminder of the sender and receiver’s friendship. From my research  I believe this would be comforting to be able to look at during a lonely time in their life.
For the notecard set I aimed for a design that would work at a smaller scale, could be bought as a group and sent to the same person (so it could work well for one person to receive multiple) or bought by one person to send to multiple (so they could work individual, i.e. in the case were the person leaving may want to send cards to multiple friends).

2020 Friends Forever greeting card collection
Published:

2020 Friends Forever greeting card collection

Published: