Hollywood Park 2012 Spring Meet
Series of book covers for private box and ticket holders
Benoit Photo
Direct mail Turf Club promotion to consumers
Benoit Photo
Direct mail newsletter to mailing list;
Racing photos supplied by Benoit Photo, Concert photos provided by promoters
Direct mail 4-color envelope with cellophane window for the above newsletter
Racing photos supplied by Benoit Photo, Concert photos provided by promoters
Direct mail and hand out showing the racing and promotion schedule
for the Spring Meet - for horsemen and fans.
Benoit Photo
Full Page ads for LA Times (bottom portion shared with a sponsor - art unavailable) promoting I'll Have Another attempting to win the final leg of the Triple Crown. Ads were a "rush" project and the series was put together in a few days.
Photos by Jim McCue (2 on left) and Reed Palmer (1 on right)
Direct mail postcard promoting I'll Have Another attempting to win the final leg of the Triple Crown. Postcard was a "rush" and put together in a few hours, successfully delivering it to the printer and mail house to meet the clients deadline.
Photo by Jim McCue
Track program cover
Benoit Photo
Hollywood Park 2012 Spring Meet
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Hollywood Park 2012 Spring Meet

Hollywood Park 2012 Spring Meet materials - branded specifically for this particular meet, using bright, sunny colors and bold photography.
3
130
0
Published: