
Series of book covers for private box and ticket holders
Benoit Photo

Direct mail Turf Club promotion to consumers
Benoit Photo

Direct mail newsletter to mailing list;
Racing photos supplied by Benoit Photo, Concert photos provided by promoters

Direct mail 4-color envelope with cellophane window for the above newsletter
Racing photos supplied by Benoit Photo, Concert photos provided by promoters

Direct mail and hand out showing the racing and promotion schedule
for the Spring Meet - for horsemen and fans.
Benoit Photo

Full Page ads for LA Times (bottom portion shared with a sponsor - art unavailable) promoting I'll Have Another attempting to win the final leg of the Triple Crown. Ads were a "rush" project and the series was put together in a few days.
Photos by Jim McCue (2 on left) and Reed Palmer (1 on right)

Direct mail postcard promoting I'll Have Another attempting to win the final leg of the Triple Crown. Postcard was a "rush" and put together in a few hours, successfully delivering it to the printer and mail house to meet the clients deadline.
Photo by Jim McCue

Track program cover
Benoit Photo