Cupcakes & Co.
A mobile cupcakery
A mobile cupcakery
Cupcakes & Co., has a revolving menu of divine flavors and sophisticated designs brought to you at strategic locations around the city of New Orleans. UPDATE: brick & mortar store has now opened.
I designed site concepts, headlines (some of the copy), built the back end, strategized the incorporation of Foursquare, Twitter, Posterous and Facebook (and wireless e-commerce) - to generate the urge to share, have fun and socialize. We use analytics to help study customer interests, demographics and location. (I also concepted designs for the cupcake truck itself).
I designed site concepts, headlines (some of the copy), built the back end, strategized the incorporation of Foursquare, Twitter, Posterous and Facebook (and wireless e-commerce) - to generate the urge to share, have fun and socialize. We use analytics to help study customer interests, demographics and location. (I also concepted designs for the cupcake truck itself).