EN Corporate identity of the Bicycle rental company.
RU Фирменный стиль компании по прокату велосипедов.
In a modern market economy and competitive environment, in a situation where the question of corporate identity becomes acute for everyone, since the development of corporate identity is a long and complex process. Today, the development and use of your own style is becoming an increasingly popular attribute of the development strategy of more companies.
Elements for the development of corporate identity:
The logo is a specially designed original style of the full name of the company.
Corporate color - I took the shades of orange as the basis.
Orange is the color of energy, aggressive, it increases the pulse. All of these associations go well with the theme of sports
Orange is the color of energy, aggressive, it increases the pulse. All of these associations go well with the theme of sports
The media I use are:
Paperwork: letterhead, paper folders, tablet, business cards, envelope.
Marketing materials: booklet, composition of two posters, calendar.
Marketing materials: booklet, composition of two posters, calendar.
When creating a corporate identity, I highlighted the main thing, created a certain image, and subsequently - developed its new components and manufactured its various media.
The performance of all these functions in the aggregate, as well as each separately, increases the competitiveness of products and facilitates their positioning in the market.
