"Shôta Chefs" is a new company which has the goal to take haute cuisine to your home.
The main purpouse was to create an identity, based on their slogan "Best kistchen on your doorstep", the first thing I did was to made a brainstorming concept to find which of them fitted better with the brand.
Another important fact, was the word "Shôta", that comes from japan and means "succeed", because of that I tried to make the brand look a little closer to japanese style.
Once the identity was created, the following step was designing the rest of the complements to make the company succeed, web design and social media.
The proyect show below, are the stories first released on instagram. The gole was to explain in a few minutes how Shôta chefs works, applying every brand guide lines to start being recognizable.
You could find too the brand web disgn, if you want to see the complete work click here: https://shotachefs.com/
