Project：Hangzhou Souvenir Design
TAG: A tag that is unique for user can express oneself experience and record user’s feelings in the process of tour, moreover, user can understand Hangzhou’s characteristic through communicating with the tag. The user can also share his impression and recall the wonderful things which developing in Hangzhou.
Through context & brain storm analysis, we got several direction for structuring our tag, such as map , seal’s form, embroider,dragon well tea.....
Both of them base on 2 layer information, it is like a trick.
In the design process, we have 2 ways of how to use the map. The 1st one is scratching the covering layer to get the information, The 2nd one is tearing the corresponding dotted line.
If the travelers are interested in the information of a certain area, he can write down the feelings on the back of the map.
Feel free to contact me for any question,I will be glad to discuss with you!