Brand new overhaul for newly won client Honda. Their old brochure range with outdated design cues from overseas needed a fresh look. A simple font with longevity was used in various forms to bring variety to the layout while the photography let the car speak for itself. A more grown-up and classic look while still having fun with the layout stayed on-brand with the Honda philosophy. The brochure design kicked off a new look to develop and expand across all comms.
