Greeting Card Illustrations
Successful greeting cards typically feature simple gags and punchlines, and very straight-forward messages. The illustrations are either photographs or very cartoony drawings so it is easy to figure out what's going on. My designs very much go against this standard. The illustrations are elaborate, with subtle details that one might miss upon first glance. They are essentially single-frame stories, often with no accompanying text. It is always clear what occasion is being celebrated, but it is up to the viewer's imagination to figure out the rest.