Propolis Packaging design for kids. Made for "TRACYBEE", Vietnamese Brand.
Introducing a vibrant and whimsical packaging concept for children's propolis products! This project centers around the creation of a modern and playful visual identity, aimed at capturing the imagination of young users.
At the heart of the design is a lovable bee character, the hero behind the propolis production, bringing a sense of friendliness and familiarity to the packaging. To enhance user experience and aid in flavor recognition, two distinct illustrations were crafted to differentiate each taste variant.
The color palette is carefully chosen to be both cheerful and inviting, ensuring that the packaging stands out on shelves and appeals directly to its youthful audience. By infusing elements of joy and creativity into the design, the goal is to transform the act of taking medication into a fun and enjoyable experience for kids.
With its colorful and sweet aesthetic, this packaging design not only communicates the product's benefits but also fosters a sense of excitement and playfulness, making it a delightful addition to any child's healthcare routine.
