iGLO LED is a privately owned manufacturer and a wholesaler of LED lighting fixtures, based in the state of Texas. iGLO LED which is headquartered in Fort Worth, Texas, operates in the markets of US, Canada and India with the industry’s broadest portfolio of commercial, industrial, institutional and residential LED lighting fixtures.

I was entrusted with the development and implementation of marketing strategy that includes media outreach, PR and social and digital content creation. Researching and writing content for the company and its subsidiary websites, blogs, distributor newsletters, orchestrating digital activities in order to improve foot traffic and brand awareness of the company and development of promotional materials were some of the work involved.