SHOPAEW.COM REDESIGN
ORIGINAL HOMEPAGE
The original homepage has a three column grid, but the main deals on the side are not attention grabbing. Furthermore, there is no call to action. Additionally, the advertisement for the show in the middle does not have to be there and can be moved to the top.
ORIGINAL SHOPPING
The original shopping page does not contain any filters for price, style, size, and more.
FINAL HOMEPAGES
All sliding hero images for the homepage. The main deals are now larger to grab attention and contain a call to action for users.
FINAL SHOPPING/PDP
Filters are now included on the left hand side of the page. With filters, it is easier to narrow down results.
Final PDP.
FINAL PROTOTYPE
