The album concept is a revelation of the imperfection that others couldn’t see.
The lyrics of the album is sealed inside a pink outer cover which represents the feminine appearance(of the artist). Viewers have to tear the pink cover in order to reveal the content.
Images are cropped in an irregular shapes and in black and white together with the imbalanced typography treatment for the lyrics to captures the struggles, dark side and negativity that hid under a girlish appearance.
