Robert Angone's profile

Whirlpool Building Blocks Social Recruitment Program

WHIRLPOOL BUILDING BLOCKS

Whirlpool in collaboration with Habitat for Humanity came to our team to create a simpler way to get volunteers signed up for the upcoming event in Dallas. Since word of mouth from veterans of a previous build site proved to be the best recruiting tool, we set up a Facebook page to streamline the communication.

Site workers were also provided with laptops to stream real time messages over the now defunct YahooLive video feed. The program continues to use its facebook page to keep the Whirlpool Buiding Blocks program alive and growing each year.
CASE STUDY VIDEO
Whirlpool Building Blocks Social Recruitment Program
Published:

Owner

Whirlpool Building Blocks Social Recruitment Program

Whirlpool donates a refrigerator and range to every new Habitat home built. This campaign utilizes pioneering technology and the power of social Read More

Published: