Crafting effective, clear brand positioning.
We built Aria's brand voice in a way that reflects the needs of the modern family for quality living. Sharp shapes and elements, used in Aria's logo, show uniqueness and exceptionality while the whole brand story expresses quality and lifelong reliability.
Catalog design matters - a lot.
Don't underestimate the power of catalogs. They can sticks around for long on someone's table. For Aria, we made the catalog idea worthy with eye-catching design, smart layouts, and appealing images.
Offline marketing made right.
Catalog design, a memorable billboard on a great location, business cards, or an event banner, never go out of style.
Social media marketing made simple.
Selling a home is not something you can do on social media unless you do it just correctly! We built a connection with Aria's audience through educational posts about the new ways of living, the quality of the materials used in construction, and smart lifelong investing. This content strategy well distributed on all social media channels gave us exceptional results.
Making web work.
Crafting a beautiful website that will showcase the whole building project, with precise render images, description of every apartment, and style adjusted to fill in the entire brand image. The website concept was built with a basic component style guide of buttons, typography, colors, and layout. We did our best to stay true to Aria's desire for simplicity.
Thank you for your attention!
Check out our work at
www.themonday.co
