DJI 2019 年度员工节日礼盒项目 DJI 2019 Gift Box

DJI 2019 员工福利礼盒项目

每年在端午节,中秋节,春节这三个传统节日,
DJI 都会发放节日礼盒给每一位同事,以表心意与祝福。
往年因为进度和人力的关系,总是匆匆忙忙完成设计,礼盒的关联度与整体效果差强人意。
为了解决这一问题,我们在2019年初特意制定了整年的礼盒计划,
并在每个节日严格按照计划标准来执行设计,于是才有了系列化的礼盒呈现。

当然,这一切都要归功于我们最可爱又最有才华的设计师团队,
以及辛苦付出的行政与采购同事。





DJI 2019 Employee Benefit Gift Box Project
Every year in the three traditional festivals of Dragon Boat Festival, Mid-Autumn Festival and Spring Festival,DJI will distribute holiday gift boxes to every colleague to express wishes.In the past years, due to the relationship between progress and manpower, we always hurried to complete the design. The relevance of the gift box were not good enough.
In order to solve this problem, we specially formulated a gift box plan for the whole year in early 2019. And in every festival, the design is strictly executed according to the planned standards, so a series of gift boxes are presented.
Of course, it ’s all thanks to our most lovely and talented team of designers,And hard-working administrative and procurement colleagues.




DJI 2019 端午节礼盒
DJI 2019 Dragon Boat Festival Gift Box

内容物:蛋黄鲜肉粽子,定制行动电源。
包装设计:dandi.feng
视觉设计:sober.zhang
插画:joha.wu
摄影:harry.zhang

Contents: egg yolk fresh dumplings, customized power bank.
Packaging design: dandi.feng
Visual design: sober.zhang
Illustrator: joha.wu
Photography: jiaheng.zhang


   
   
   
   






DJI 2019 中秋节礼盒
DJI 2019 Mid-Autumn Festival Gift Box

内容物:蛋黄白莲蓉粽,DJI定制普洱茶饼
包装设计:dandi.feng
视觉设计:cynthia.li
插画:joha.wu
摄影:harry.zhang

Contents: Moon Cake, DJI customized Pu'er Tea Cake
Packaging design: dandi.feng
Visual design: cynthia.li
Illustrator: joha.wu
Photography: jiaheng.zhang













DJI 2020 春节礼盒
DJI 2020 Chinese New Year Gift Box

内容物:DJI定制红包袋,DJI定制春联与福字门贴,迷你灯笼夜灯,颈部按摩仪,糖果与坚果。
包装设计:dandi.feng
视觉设计:cynthia.li
插画:joha.wu
摄影:harry.zhang

Contents: DJI custom red envelope bag, DJI custom couplet and blessing door stickers, mini lantern night light, neck massager, candy and nuts.
Packaging design: dandi.feng
Visual design: cynthia.li
Illustrator: joha.wu
Photography: jiaheng.zhang






小结
系列化的设计不但提高了全年礼盒的整体性,也给我们设计团队带来了新的创作思路。
最终整体效果也是既有视觉冲击力也不缺规律感。
在新的一年里,也相信我们能有更加精彩的设计呈现。
希望你们会喜欢,我们来年再见 ♥️

Summary
The serialized design not only improves the integrity of the gift box throughout the year, but also brings new creative ideas to our design team.
The final overall effect is both visual impact and regularity.
In the new year, I also believe that we can have a more wonderful design presentation.
I hope you will like it and we will see you next year.




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Copyright © 2020 DJI All Rights Reserved.



DJI 2019 年度员工节日礼盒项目 DJI 2019 Gift Box
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DJI 2019 年度员工节日礼盒项目 DJI 2019 Gift Box

DJI 2019 traditional festival gift box project

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