Khai Pham's profile

Mut Tet Dong Ho TVC

ORIGINAL IDEA:

"The Mice Wedding"
A Dong Ho Folk Woodcut Painting


It is a line of Vietnamese folk painting originating in Dong Ho village (Song Ho commune, Thuan Thanh District, Bac Ninh Province).

The woodblock is applied with paint and pressed on a sheet of paper like a stamp. The process is repeated with 5 different colours until the craftsman is satisfied with the painting.


Remake in Illustrator

The original painting tells a story about a mice family who bribed a cat in order to have a good wedding and not to be bothered. This satirizes those greedy rulers who specialize in harassing the people.

That was thousands of years ago. In this version, I changed it to a new story. The mice come visit the cat in the Tet Holiday. They bring gifts to happy a lunar new year and wish for best luck.


3D Product
in Maya/Dimension
Animate and Render
in After Effects/Premiere
Thanks for watching!

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Mut Tet Dong Ho TVC
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Mut Tet Dong Ho TVC

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