Farmherb is a brand that tries to bring the sustainable, organic and herbal products from rural India to a wider audience. These particular products are from a very small town called Sojat in India, a town famous for the spectacular quality of Henna and Roses cultivated here.
The packaging design draws inspiration from the traditional henna motifs and designs temporarily tattooed by women (and even men, sometimes!) on their arms and legs, for auspicious cultural occasions and rituals.
The packaging subtly combines a narrative based description with an authentic cultural backdrop, which gives the customers a sense of the authenticity of the product and its direct, unadulterated and cultural genuineness by building a bond between them and the original producers of the products.
The packaging design draws inspiration from the traditional henna motifs and designs temporarily tattooed by women (and even men, sometimes!) on their arms and legs, for auspicious cultural occasions and rituals.
The packaging subtly combines a narrative based description with an authentic cultural backdrop, which gives the customers a sense of the authenticity of the product and its direct, unadulterated and cultural genuineness by building a bond between them and the original producers of the products.
