After years without a local chicken shop, the community of Bangor had a craving. The type that could only be satisfied by a classic Chicko roll, succulent rotisserie chicken, or bun full of burger. Mother Clucka filled the long empty void with the classic chicken shop locals wanted and a little bit of attitude.
The identity centers around a simple colour palette and selection of illustrations and calligraphy by Matthew Wong. His hand-brushed linework blends fluidity and texture to find a balance that captured the brand's attitude and the new venue's casual appeal.
