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SoltArte Brand and Instagram Template Design
SoltArte Branding Project
Sometimes clients are big entrepeneurships, or established brands; but many times the small, young companies the ones that pose the greatest challenges. This client was one of the latter: a small fitness locale for rent to professionals that wanted to give classes in a dedicated space.

In this case, the client needed two things only: a brand image that they can use in digital platforms such as Instagram and facebook, and a system of social network templates so they can upload publications in a fast and unified style. The catch was that they needed it for the day before.

I tackled the problem by designing a simple logo with a limted palette of strong, contrasting colors, informal forms and shapes that convey health, fitness and balance. Those same concepts were translated in a grid design that formed an interconnecting layout, like a flowing entity. I created the template and gave the client the files and tools so they could edit it themselves, thus improving the delivery time a lot. In less than a week, the client was offering their services online to professionals and students alike.
Logos
Instagram grid design
SoltArte Brand and Instagram Template Design
4
20
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Published:

SoltArte Brand and Instagram Template Design

Branding design for a fitness club.
4
20
0
Published: