Dow Jones & Company
33398
1570
82
Published:
  • Add to Collection
  • About

    About

    Dow Jones & Company Branding, Identity Dow Jones is an American publishing and financial information firm. Operating all over the world, Dow Jon… Read More
    Dow Jones & Company Branding, Identity Dow Jones is an American publishing and financial information firm. Operating all over the world, Dow Jones has been the most trusted publisher of accurate financial news and business information. STUDIO NEWWORK was commissioned to redesign the corporate identity for Dow Jones. We developed a clean and modern identity, with a bold sans serif typeface to keep the company distinctive and to begin a new chapter of Dow Jones with a fresh look. www.dowjones.com Read Less
    Published:
Dow Jones & Company

Dow Jones & Company is an American publishing and financial information firm. Operating all over the world, Dow Jones has been one of the most trusted publisher of accurate financial news and business information.
 
STUDIO NEWWORK was commissioned to redesign the corporate identity for Dow Jones. We developed a clean and modern identity, with a bold sans serif typeface to keep the company distinctive and to begin a new chapter of Dow Jones with a fresh look.
 
 
 
Logotype
Logotype in Black
Monogram
Comparison with Previous Logo
Logo Analysis:
The swoosh starts from the tip of "J", then the stroke of swoosh meets the corner of "N", and it goes to the corner of "E".
Color Palette: Primary Colors
Corporate Typeface
Business Card, Letterhead, Envelope (Concept)
Business Card (Concept)
Letterhead (Concept)
Envelope (Concept)
Employee ID Card (Concept):
We knew that "DJ" could stands for not only Dow Jones, but also someone who mixes and plays music. Making employee ID cards that may look like a secret pass for a night club could be what a traditional large corporation wouldn't usually do. However, it could playfully suggest that Dow Jones pushes boundaries creatively.
iPhone Icon (Concept)
Facebook Icon
Twitter Icon
Story behind the logo
Example of Copyrighting in Communication Materials.
Phrases that Use ONE, Words that Contain ONE
Internal Newsletter (Concept)
Logo on The Wall Street Journal
 
 
 
 
 
 
1280 32413
3706 68263
1218 22229
2158 44660
2353 46990
View Complete Profile →