S u m m e r C o o l e r s p a c k a g i n g
The perfect thirst quenchers. Add ice, water and enjoy!
Partner-in-charge & Creative Director Lisa Rath | Illustrator Pavan Buragohain | Design Development & Production Geetika Arya
The Indian summer has long been linked with traditional remedies for the heat: ‘sharbat’ concentrates in traditional flavours. Haldiram’s, already a big name in the market, needed to penetrate a wider class of consumers.
read more about this project at www.icdindia.com
