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Meatless–packaging
Packaging
InDesign
In 2018, we created the identity and packaging of Meatless brand products. 2019 was the year of another change—we introduced new packaging solutions and created a new series of products in eco friendly packaging. 
The product is intended for those who can’t or don’t want to eat meat, but are looking for a similar taste. That’s why the idea is to show meat products in a fun vegetable form. We tell the customer—you don’t need to give up your favourite flavors, but you have 100% guarantee that you don’t eat any products of animal origin. 
We created illustrated characters, drawn in a fresh and humorous style. Each character has attributes that correspond with the product cate
gory and taste, helping customers find what they are looking for. 





Design: Magda Burdzynska / Podpunkt
See more—the Meatless identity and packaging design of first products: LINK


Visually strong and well made products by

Meatless–packaging
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Meatless–packaging

The Meatless identity and packaging design
1.6k
11.5k
115
Published:

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