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A campaign to build a clean energy future.
The fight to stop TransCanada's Keystone XL pipeline continues. This summer, the summer of the Pipeline Fighter, we're building a solar-powered barn equipped with wind turbine right in the middle of the proposed revise of the route, which is STILL over the Ogallala Aquifer.
PROCESS NOTES: Bold Nebraska is a 501c4 non-profit advocacy group in Nebraska leading a coaltion of landowners, ranchers, activists and concerned citizens to stop the pipeline. Over the last three years, we've created a host of campaigns designed to get people fired up and move them to action. It's grassroots, community organizing. It's people powered. And for damn sure, it's relentless.
The design for the "Build Our Energy" campaign was, in typical fashion, created quickly and used a central motiff that carried itself across multiple channels. Which for the first time for Bold Nebraska, included an animated video to help tell the story. 
Gritty illustrations of simple shapes in bright colors is used in a lot of our campaigns. In this case we had a photo of the type of barn to help guide the illustration and went with a short, concise message similar to our New Energy Voter campaign. The "Our Land" poster below was designed by Jontue Hollingsworth in 2012 leading up to the election. 
DESIGN NOTES: The campaign to "Build Our Energy" included posters, stickers, t-shirts, share graphics, yard signs and buttons. The animation, a collaboration with Caleb Coppock, was the final piece we did.
When all assembled, the design is a bold proclamation of the fact that we intend to get our hands dirty, that we're going to use the tools at our disposal and we're going to stand up for what we believe in. We're going to protect our land and water and demand a clean energy future.
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