Bo-Wei Wang's profile

NTTU PAPER TAPE | 國立臺東大學紀念紙膠帶

Packaging
Illustrator

NTTU TAPE X3
盒體使用環保再生的日石紙,透過每張灰面質地在紙漿內確不同的碎屑雜質表現,呼應臺東樸實的所在卻在每個小地方都有濃厚人情的驚喜。運用簡潔的後加工印刷及手工標貼增加盒體表面的層次及手感溫度。兩側的開窗則呈現象徵臺東元素的「日出、山、海」色彩意象,傳達看見窗外臺東景色的意涵。

The packaging uses environmentally friendly recycled Silver Wall paper. Through each gray surface texture, the crumb impurities in the pulp are different. It echoes Taitung's simplicity but has strong human surprises in every corner. 
Use simple post-processing printing and manual labeling to increase the level of the packaging material surface and the hand-made feeling. The windows on both sides present the color image of "sunrise, mountain, sea" symbolizing the elements of Taitung, conveying the meaning of seeing the scenery of Taitung outside the window.

TAPE 01
將臺東大學各學院、教學及行政大樓以簡化插圖呈現,使用膠帶的同時也能一同進行校園巡禮。
Each college, teaching and administrative building of NTTU is presented with simplified illustrations, and tapes are used to tour the campus together.

TAPE02
把簡單的欄位、方眼網格帶入膠帶圖面,黏貼使用之餘也能在膠帶上面填寫記錄、標示。
Bring simple fields and square-eye grids into the tape surface. After pasting, you can also fill in records and marks on the tape.

TAPE03
結合臺東地方農特產,運用反白的輪廓插圖搭配具有生命力的草本配色,兼具實用與美觀。
Combined with local agricultural specialties in Taitung, the outline illustrations highlighted in reverse are used to match the herbal color with vitality.


Client:國立臺東大學 NATIONAL TAITUNG UNIVERSITY
Design:王柏偉 Wang, Bo-Wei
Illustration:王柏偉 Wang, Bo-Wei
Design Agency:SIANG SINN DESIGN
Year:2020


NTTU PAPER TAPE | 國立臺東大學紀念紙膠帶
Published:

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NTTU PAPER TAPE | 國立臺東大學紀念紙膠帶

Published: