The app was to deliver a mix of multi-media content in a magazine style with real-time upgating stories and live feeds. A complex project due to requiring two versions of the app:  English (LTR); and Arabic version (RTL). A system had to be created so both apps could deliver the same experince with reversed UI with their own branding. After much testing, protyping and even more iterations, a common solution was created. A Tigerspike collaboration: UX was led by Alex Lambert with Niko Antonogiannis; while UI was led by Dan Newman, with Maxim Blackler and myself with additional design help from Natan Nikolič.