Plenty Studio's profile

"Christmas photo" & "Bocina"

"Christmas Photo" & "Bocina" 

Cell phones now a days have become increasingly important when capturing those special moments of our lives. There for the idea of this spot was to deconstruct the purely technological aspect of our devices, creating a tighter bond with them by showing the hole universe of the characters that inhabit within the phone and develop all the necessary tasks to make everything easier for us all.
Another one for our friends from Coppel, where we create from scratch all the characters and the smallest of the details of this universe.
Character Design
The character, Pixl is small, neat and intelligent. Although it refers us to a robot, it is friendly and flexible, to be able to adapt to the different tasks.

Concept Art
The idea of the spot arises from imagining the interior of a mobile phone, transforming this cold and inert space into a living universe.
"Christmas Photo" Spot
"Bocina" Spot
Credits
Director: Mariano Farias, Sergio Slepczuk
Executive Producer: Clara Etcheverry, Pedro Reales
Production Coordination: Gladys Esquivel
Art Director: Francisco Capuzzi
Assistant Director: Manuel Freixas 
Concept Artist: Pablo Palomeque 
Art Lead: Ivan Olszevicki 
Character Design: Victoria Kociman
Character Animation: Jorge Rausch
CGI Supervisor: Benjamin Jagusziecszko
Modelling:
Benjamin Jagusziecszko
Juan Martin Miyagi “Yomi”
Nicolás Pellegrino
Sebastián Pellegrino
Guido Santangelo 
Nicolás Reyna
Daniel Rivas
Julio Cesar Velazquez 
Rig:
Marcelo Gruosso
Nicolás Pellegrino
Nicolás Lamarca Vidal 
Layout artist: Sebastíán Pellegrino 
Animation:
Jorge Rausch
Federico Pizzi
Mauro Serei 
Lead of Lighting:
Juan Elias
Benjamin Jagusziecszko
Lead of Shading:
Martin Pena
Benjamin Jagusziecszko
Texture artist:
Guido Santangelo 
Benjamín Jagusziecszko
Nicolás Pellegrino
Sebastián Pellegrino 
Transition design & animation: Daniel Rivas
Set Design:
Victoria Kociman
Daniel Rivas
Daniela Marello
Nicolas Reyna
Set animation:
Pablo Pargament
Nahuel Garcia
Carol Enrique
3D design: Victoria Kociman 
Motion graphics animation:
Pablo Pargament
Hernán Estevez.
Motion graphics Lighting & composition: Javier Eyherabide 
Edition: Paula Pescio 
Digital composition:
Maximiliano Lagraña
Benjamín Jagusziecszko
Nicolás Pellegrino 
Sebastián Pellegrino
Guido Santangelo 
Rotoscope:
Juli Coutada
Ludmila Moreno
Nicolás Pellegrino
Sebastián Pellegrino
Music: Lolo Micucci 
Sound Mix:
Marcelo Carballido
Lolo Micucci
Live Action: Un Montón Films
Executive Producer: Pedro Reales
Director: Cris Trebotic
Production Manager: Diego Chinen
Assistant Director:
Edu Igolnikow
Agustina Pont Lezica 
Cinematographer: Santiago Braga Menendez
Focus Puller: Marcela Martinez
Key Grip: Ari Velez
Gaffer: Carlos Mansilla
Art Director: Marcela Chiesa
Wardrobe: Majo Aicardi
Makeup & Hair: Ale Star
Editor: Alfredo Amoedo
VFX On-Set Supervisor:
Martin Iglesias
Maximiliano Lagraña
Client: Coppel
Andrea Almeida Beltran, Ivonne Aragon Salazar
"Christmas photo" & "Bocina"
Published:

"Christmas photo" & "Bocina"

The idea of this spot was to deconstruct the purely technological aspect of our devices, creating by showing the hole universe of the characters Read More

Published: