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Gramercy Tech - Branding for a NYC digital agency


Gramercy Tech: Identity for a creative experimental tech agency
“Anything is possible”


The Mission: 
My mission for this project was to create a complete brand identity that reflected experimental digital agency and its (very) unique company culture. 

Role: 
Branding, Art Direction, Design, Animation, Photography

The Outcome:
I created the entire company’s identity from the ground up, including stationery, digital signage, and creating a set of core values, a mission statement, and most importantly a new logo that belongs in this decade. 

The Impact:
As a result, we were able to identify a “true” target audience which created new avenues for business, a way to communicate across our social channels, and was the catalyst for the new R&D division called Labs. 


Gramercy Tech - Branding for a NYC digital agency
187
4.6k
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Published:
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Alexander Coles

Gramercy Tech - Branding for a NYC digital agency

Gramercy Tech is the classic story of the startup tech company that was established in someone's garage with their idea of how they can “make the Read More
187
4.6k
6
Published: