H a l d i r a m ' s N a m k e e n s p a c k a g i n g
Indulgent, healthy, supreme taste, low on oil — the paradox of snacking has arrived!
Partner-in-charge Lisa Rath | Art Director Richa Bhargava | Design Development & Production Simrat Singh
For a certain class of consumers, namkeens are perceived as unhealthy, and thus a sort of irresistible sin. It is incumbent upon Haldiram’s, who is also seen as an innovator, to find a way around this.
read more about this project at www.icdindia.com
