Having previously enjoyed creating the concept logo for Russel Construction, Id decided to create another concept for 'Pinnacle Architecture'. 

After playing with several concepts on paper. I decided to go with a logo that plays with gestalt. 

The viewer fills the gaps in the 'p' and the 'a', I decided to increase the height of the part of the 'p' to better show to the viewer that it is in fact a 'p'. 

The logo possess a technical feel due to gestalt, and the viewer completing the rest of the logo.