When Covid19 outbreak came upon us, we at KOBU Agency realized that our contribution to easing these troubled, pandemic times could only be this: to share our creativity, our encouragement and positivism. And how could we do that? We came up with a game, Corona Wash & Vax, where the player embraces reality and commits to fulfilling his part in the battle against our common enemy while cherishing hope for tomorrow in a fun way.
The game is simple: the player represents the ordinary citizen who, just like in real life, has the mission to protect himself against the coronavirus. For that purpose, he is equipped with the most powerful tool designed for this ferocious combat: a disinfectant spray! To win, the player has to avoid getting infected for 547 days (3 minutes in-game time), which represents about 18 months, the estimated time until a vaccine gets to the market.
Since this is a war that affected us all, with Corona Wash & Vax KOBU Agency wanted to reach everybody, without exception. The game went online (coronawashandvax.com) only one week after the idea came up. The project was entirely created and developed in-house. From design to typography, programming and communication planning, the agency covered it all and delivered a final work which we hope the public has so much fun playing it as we did building it. This first version is hopefully to be gradually improved and upgraded.
Corona Wash & Vax serves as a premise to the challenge that we all face.
We invite everyone to play, share it with friends and family and send us your opinion and/or suggestions.
#playagainstcorona #stayhome #coronawashandvax
