— Brief

Create a custom illustration for Happy Brands 10th birthday

with the concept “Happy Balance.”

— Insight

Use custom typography with strong imagery that can reflect the theme concept with an

overall organic look.

— Solution

Inspired by japanese & chinese imagery, I decided to approach the concept by using

a custom Yin-Yang look using typical graphic elements form the asian culture. That allied with a psychadelic typography results in a strong look that really captures the spirit of the

concept.

— Role

Illustration & Design.