A social campaign promoting the cooperation of the Rak'n'Roll Foundation with the cult brand of polish sneakers - Sofix. The stories of Gosia, Łukasz, Ania and Marta are different - they are united by cancer, determination in overcoming obstacles and the fact that they are carried by Sofix during illness.
Agency: Saatchi & Saatchi Warsaw
Retouch: Iza Zembrzuska
Styling: Michał Koszek
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Thank you!
Thank you!
