Ballad of the Sirens Battle

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AD: Dan Mall

Covid-19

The Problem

The Centers for Disease Control and Prevention (CDC) guidelines for protecting yourself from coronavirus disease 2019 (COVID-19) tell us what not to do. That’s helpful, but not very fun and potentially scary and anxiety-inducing.

A Solution

Instead, let’s turn those frowns upside-down and give people suggestions on things they can do and may even be excited and inspired to do. Let’s put these guidelines in places they check regularly: their phones, computers, and social media feeds.

The Assignment

In Greek mythology, the Sirens were dangerous creatures, who lured nearby sailors with their enchanting music and singing voices to shipwreck on the rocky coast of their island.

Ideation

Sirens luring away Covid-19 entrapped in bubbles as you wash your hands to the length of their song.