Debiopharm - Social media campaign
STRATEGY – VISUAL CONTENT – SOCIAL NETWORK CAMPAIGNS
Social media campaign promoting Debiopharm's participation to the worldwide 2020 J.P. Morgan Healthcare Conference in San Francisco. For over 35 years, Debiopharm Group is dedicated to developing new drugs that enable better patient treatment in oncology and infectious diseases. We have a long history together. Superhuit has worked on many key aspects of their communication. Event campaigns are part of them.
Increase Debiopharm's awareness and talk about their participation to the conference through social media.
What is a Swiss company doing in San Francisco? We visually merged the Swiss culture to San Fran's landmarks and used word plays to link Debiopharm's activities to "The City". Each creative post was followed by an informative and factual one.