We’ve been working on an exciting new name and branding design for an international wedding dress boutique, Elizabeth Thomas Bridal, based in Belfast.

They work with some of the world's leading wedding dress designers and required a brand which more accurately reflected their long-established presence in this sector. The client required a new tone of voice for the brand. 

Trading for over 20 years renaming the brand was a major task for the client. Individual family members names were used, giving the brand a very personal and authentic presence.

We used contrasting elegant serif fonts with an intertwined element on the letters O and B, highlighting the significance and connection of the family members names being used in the new brand.

The new brand will be rolling out shortly across printed literature, signage, labels, interiors, website and social media. Watch this space.