Michael Bezak's profile

ETIZ VAPORGLASS corporate identity

Art Director, Designer - Mikhail Bezak

ETIZ VAPORGLASS
Corporate identity

Date
2016

Client
ETIZ is a company that creates new generation Vaporglass, based in Moscow, Russia.

Project goals
Development of corporate style and printing products. 
The proposed stylistic decision formed the basis to be easy to use and intuitive for users. The main target audience ETIZ Vaporglass builders who appreciate modern technology, quality, and ease of installation. The main objective of this project for me to show the uniqueness of the brand, which is consistent with the ideas of modern technological solutions in construction.

Creative solution
The main objective of the development of corporate style and printing products has been to create a unique vision of the brand, which combines modernity and simplicity. In the future, the client is going to enter the market in Europe and the US, so the content and design must be understood to foreign audiences. The design should speak the language of professional builders.

ETIZ VAPORGLASS corporate identity
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