Johnny Murphy's profile

Frank Kitts Market Promotion

The campaign for Wellington creatives artisan market started by carrying a large cardboard ‘market’ around central Wellington. Invoking curiosity in possible stall holders and the general public. Then documenting this and providing more information by linking it to other promotional material including posters, fliers, business cards, signage and the venue itself. Printing on recycled wallpaper has allowed for each item to be an individual and create moments of serendipity where the graphics combine with the patterns. My two main focuss's during this project were the handmade, and the idea of getting your stuff to market.
Frank Kitts Market Promotion
Published:

Frank Kitts Market Promotion

The advertising campaign for an artisan market in Wellington, New Zealand.

Published: