Can we create positive emotions with a poster?
Can we create a specific emotion with a composition?
Can a pink colour make people happy?
These were my questions for the project #happyposters.
The aim was to investigate not just the impact of pink colour but the composition, and the way elements can contribute to creation of an emotion.
The project was based on the Baker-Miller pink and the research that showed the calming effect the colour can have. The series of 10 posters were created with the aim to create different types of positive emotions and tested on 64 participants.
Here are presented 6 out of 10 posters that were most preferred.
