Logo design, Branding and Packaging design for FRÉ Skincare Body Products.
With the active female customer in mind, we were commissioned to design a new skincare brand. FRÉ established an innovative category tailored for women who work out and is marketed online internationally. The unique brand features were reflected in a gentle minimalist graphic treatment, with a pastel colour palette. The resulting packages evoke a sense of soft freshness with a dynamic, contemporary touch.
FRÉ BODY is the first comprehensive skincare set for your body, specially formulated for active skin. Using our patent- pending Argania Active Complex ©, it is specially formulated for skin that sweats and is prone to daily aggressions.