Viktoriia Rokosovyk's profile

“MØLK” logo & packaging

About: logo and packaging for a plant-based milk company.
Goal: to design a logo and packaging  for small and big milk cartons. The design should be playful and stand out.
Solution: the milk is available in three “flavours”: almond, coconut, and oat. Each packaging has its own seamless pattern, illustrated by me, making each carton design unique. I used bright but at the same time calm colours along with bold typography, that stands out and is easily seen and readable from afar.
I was trying to design something different. That’s why the logo is not represented with a leaf icon that is typical for almost all plant-based products. It has a simple structure and is easy on the eyes. The logo is available in three colors to match the overall packaging design.
“MØLK” logo & packaging
Published:

“MØLK” logo & packaging

Each milk type packaging has its own seamless pattern, making each carton design unique. I used bright but at the same time calm colors along wit Read More

Published: