Rebrand of the Kinect Sports franchise. After exploring many new title options, the game studio and publisher (Xbox) opted to keep it close to home, but gave it a little lift with the addition of "Rivals."
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Xbox "Kinect Sports: Rivals" Naming and Back of Pack
Xbox "Kinect Sports: Rivals" Naming and Back of Pack
My role was minor but key: give the "Kinect Sports" game title a little zing. I iterated until the cows came home. Check out the project deets fr Read More