The end goal was to utilize a single typeface. Thus, the logo and pattern had been constructed with the same typeface as the copy.
FollowFollowing
Appreciate
Loch Lochy Scotch Whisky Packaging
Loch Lochy Scotch Whisky Packaging
Published:
Loch Lochy Scotch Whisky Packaging
Loch Lochy's target audience are the Gen X population born between 1965 and 1980. Research shows they are non-committal and thus will be willing Read More
0
Published:
