Personal Project/Mock Up

The new concept of Kat Burki's logo and packaging showcases the different collections based on the color coding. This allowed a more cohesive story behind each collection and allowed it the products to come forward visually. The new logo represents the KB5 complex and closely represents the brand in itself whereas it takes a clean, plant derived, paraben & phthalate free, no synthetic fragrances, cruelty free philosophy.