These were developed during a workshop with Anant Ahuja wherein we had to take the packaging of Old Monk and deconstruct its elements and typography to convey what we feel when we drink that beverage.
The words that we associate with this drink, the legendary Old Monk, are based off of our experiences that we have had with the drink's effect on our minds. It makes us feel as if gravity is just a concept developed by humans that seems inconsequential after just a little indulgence of the said drink. It acts as a catalyst to unlimited possibilities.
